Social Media Marketing (SMM)
Social Media marketing is a term that describes use of social networks, online communities, blogs, wikis or any other online collaborative media for marketing, sales, public relations and customer service. Automate your Social Media marketing as much as possible.
Popular Social Media Tools:
- Twitter -Twitter is a service which allows users to send and read messages known as tweets.
- Facebook - FaceBook is a social networking website that is operated and privately owned by Facebook
- You Tube is a video sharing website on which users can upload and share videos
- LinkedIn - LinkedIn is a social networking site mainly used for professionals
- Flickr Flickr is an image and video hosting website, and online community platform
Why use Social Media tools?
Social Media applications offer many benefits to small and large business owners.
Promoting your business to local community members, or to a global audience.
- Offering daily specials to draw in local buyers
- Offering daily specials to promote global sales on your web site
- Talk about things you are passionate about, allowing potential clients to get to know you
- Creating promotional video, or video tutorials to help your clients understand your products or services better
- One way back links to your website offers good "Google Juice" to help with ranking
Join only the Social Media communities that are relevant to your business Join other Social Media communities that discuss things you are passionate about Automate your Social Media tasks as much as possible, so that you are creating your updates in your "free" time
Reasons to Use Social Media:
- Twitter - Allows me to communicate with potential clients quickly and promote clients in the areas that i am in "at the moment"
- Facebook - A Facebook business page allows me to be communicate on a more personal level. You get to KNOW people (clients) on Facebook
- You Tube - A You Tube channel allows me to promote various groups and clients using video, and they can imbed these video files on their website
- LinkedIn - Allows me to keep in touch with business aquaintances, past and present
- Tweetdeck - Computer software that allows me to manage and update all of my Social Media accounts from one convenient location
- Sendible - Online software that allows me to schedule Social Media communications at my leisure, when free time is available
- UberTwitter - Blackberry client software which allows Tweeting while away from the office, and includes a map function. This is useful to notify others about a client location, or special.
By promoting others on Twitter, they will promote you. This is a benefit to all.